Dispelling the Myth Around Charity Spending on Business Practices

Published 05/16/16 by Ottawa Magazine

This week, one Ottawa charity will win the branding lottery: a complete brand (or re-brand) from McMillan agency. The Ottawa-based creative agency celebrates its 20th anniversary this year, and wants to help an organization in their backyard make a greater impact.

The initiative, called Betterful, will award one lucky organization hungry for a new brand the three-course meal: what they look like, what they say, and rolling it all out. Deadline for applications is 11:59 pm Tuesday, May 17.

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